Bushkill – Lynn
Wilklow, Sales Manager announced the hiring of Grace Moro to the position of
Salesperson. Moro, who attended the
Pocono Real Estate Academy, completed the required courses and passed the State
exam. Moro then joined the Better Homes
and Gardens Bushkill office.
Moro was raised in New York and moved to The Glen at Tamiment
1 and ½ years ago. Said Charlie
McQuillan, Realtor, “I’ve known Grace since she moved to The Glen at Tamiment,
that’s where I live. Grace always had
the desire to get into real estate and I urged her to get her license. Now, not only is she a neighbor, she sits at
the desk right next to me!” McQuillan as
her recruiting agent will act as a mentor to Moro and in addition to that will
receive referrals on Moro’s sales for life.
Said Christine A. Wilkins, Exec
V.P., “We have a very aggressive recruiting plan for our agents who bring new
people to the firm. Typically, that
agent will then become the recruit’s mentor which is a scheduled business plan
to make sure that the new agent gets started on the right foot and becomes an
active and producing Realtor. Our mentor
plan has proved itself over and over again.”
Wilkins & Associates has 4 offices in the Poconos and
are expected to increase their sales force to anywhere between 100 and 120
Realtors. Said Thomas R. Wilkins, CEO,
“Because business has picked up already, and with an anticipated busy summer,
now is really the time for anyone who has an interest to get into real estate;
and that’s what we’re seeing. For the
past couple of months, our Recruiters have hired people who are new to the
industry as well as a large percentage of persons who were in real estate, got
out because of the recession and now see the “writing on the wall” and want to
get back into the business. Because they
are familiar with the marketing that we do as well as Matching Marketing
Dollars and other promotions to grow their business, we’re very comfortable
with that number of agents.”
Prior to the recession, the Wilkins organization had 14
offices throughout the Poconos, Lehigh Valley and NE Pennsylvania region. Because of the recession, Wilkins and his
staff successfully downsized to 2 offices and now are in the process of looking
at new locations as well as fine-tuning the existing offices. Wilkins further stated, “We want to make sure
all the seats are filled in our existing offices and are extremely cautious in
expanding with bricks and mortar and possibly falling into the trap of having
too much overhead. Also, today’s Realtor
can have an expanded market being an online Agent.”
Wilkins currently has 4 offices, but the areas that Wilkins covers
is greater today than it was at the height of the market. Primarily Wilkins attributes that to the
internet and not necessarily having to have an office in a market area in which
the Agent chooses to do business.
Visit Wilkins’ new website at www.BHGwilkins.com. The
friendliest site for Real Estate.
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